Monthly Archives: September 2025

Direct Mail Isn’t Dead: Why It Still Delivers in Healthcare Marketing

Every few years, someone predicts the “death” of direct mail. Yet time and again, it proves to be one of the most reliable, ROI-positive channels for healthcare marketers. When done right, direct mail doesn’t just land in the mailbox – it lands results. Take one health system in the South, for example. Their lapsed primary… Read more »